Criterion Publishing publishes business to business insurance directories designed to facilitate marketing information between insurance agents, brokers, intermediaries, companies, and various insurance service providers, (adjusters, appraisers, cleaning & restoration concerns, etc.).

Formerly known as the telephone "ticklers" and first published in 1912 by The Underwriter Printing & Publishing Company, (now a division of Criterion) these insurance directories are updated and published annually.

Criterion also publishes The Insurance Almanac and insurance product marketing spread sheets.